Okay North America, you’ve had your fun, now it’s the rest of the world’s turn. Nintendo and Hot Wheels have recently released the first range of Mario Kart Hot Wheels toys in North America. These toys could only be bought at Target stores and can’t be exported outside of the US. This is a bit of a downer for those outside of the US but recently, it has been announced that the toys will see a global release this Summer.
Not only will the cars be releasing globally but all new Mario Kart themed tracks as well. There are three that have been revealed so far.
– Hot Wheels Mario Kart Track Set Course-Inspired Assortments:
— Piranha Plant Slide Track Set
— Thwomp Ruins Track Set
– Hot Wheels Mario Kart Circuit Track Set
As for the Racers and their karts themselves, the first wave includes Mario, Luigi, Yoshi, Bowser and Princess Peach. Other racers on the way include Toad, Koopa Troopa, Wario & Rosalina. It has not been revealed how many more are on the way.
Senior Director of Global Brand Marketing at Hot Wheels Matt Brutocao, had the following to say about the partnership between Nintendo and Hot Wheels:
“Mario Kart and Hot Wheels are two of the most iconic brands in play, each with their own storied history and devoted fan base, so the combination of the two is something very special. Our new Hot Wheels Mario Kart line creates an exciting Mario Kart play experience, complete with fun characters, authentic details and the type of out-of-this-world racing challenges that are synonymous with Hot Wheels.”
I personally can’t wait for these Mario Kart Hot Wheels toys to launch in Europe so I can actually get my hands in them. How about any of you? Are you looking forward to them or do you have some already? Let us know in the comments below.
Source: Business WireTags: Gaming, Hot Wheels, Mario Kart, Mario Kart Hot Wheels, Mattel, merchandise, Nintendo, Toys
This post was written by Mike Scorpio