Game Freak has Partnered with Private Division for a New IP

Best known for their work with the Pokémon series, Game Freak are keen to work on something entirely new and “tonally different” from their prior work. Only a singular piece of concept art has been shared for what is being called “Project Bloom,” but thanks to the announcement by Private Division, we know Game Freak have partnered with the publishing label of Take-Two Interactive Software, Inc., Private Division. A press release has been shared along with this news, containing snippets from both parties involved:

World-renowned Japanese development team creating ambitious new action-adventure IP

Private Division, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced a partnership to publish a new title from Game Freak. Founded in 1989, the Japanese development company has created dozens of hit games, including more than 30 entries in the Pokémon franchise, which is widely recognized as one of the best-selling game series of all time. Private Division will publish a brand-new action-adventure IP from Game Freak, codenamed Project Bloom. To celebrate this announcement, Private Division and Game Freak have unveiled the first piece of concept art for the game.

“We’re thrilled to have the opportunity to create new IP that is bold and tonally different from our prior work. From the beginning, Private Division was the publisher we wanted to work with on our new game. Their track record and global expertise give us all the confidence to create a sweeping new action-adventure game that we can’t wait to share more about in the future.” — Kota Furushima, Director at Game Freak

 “Over the past three decades, you’d be hard pressed to find a studio which has released more iconic hits than Game Freak. We’re ready to help Game Freak unleash their potential and we’re honored to be the first Western publisher to work alongside this exceptionally talented and proven team to bring a bold new IP to market.”— Michael Worosz, Chief Strategy Officer at Take-Two Interactive, and Head of Private Division

Project Bloom is in early development and does not yet have an announced release date. It is expected to launch during Take-Two’s Fiscal Year 2026. Private Division and Game Freak look forward to sharing more details about this game in the future.